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ImpertoAI Terms of Service

Effective Date: January 1, 2026

Welcome to ImpertoAI (“Company,” “we,” “our,” or “us”). These Terms of Service (“Terms”) govern your access to and use of our software-as-a-service (“SaaS”) platform, applications, and related services (collectively, the “Services”), designed to help small and medium-sized businesses (“SMBs”) manage digital marketing campaigns, create content, and analyze performance.

By creating an account, accessing, or using our Services, you agree to be bound by these Terms. If you do not agree, you may not use our Services.

 

1. Eligibility

  • You must be at least 18 years old and authorized to act on behalf of your business.
  • By registering, you represent that the information you provide is accurate and that you have the authority to bind your business to these Terms.

 

2. Account Registration

  • You must provide accurate business and contact details when creating an account.
  • You are responsible for maintaining the confidentiality of your login credentials and for all activity under your account.
  • You agree to notify us immediately of any unauthorized access or suspected misuse of your account.

 

3. Use of Services

Our Services are intended to support digital marketing activities such as campaign creation, AI-assisted content generation, social media publishing, analytics, and customer engagement. You agree not to:

  • Use the Services to promote illegal, misleading, or harmful content.
  • Upload or distribute content that infringes on third-party rights.
  • Manipulate campaign data, reporting, or analytics in a fraudulent manner.
  • Interfere with or attempt to bypass security features of the Services.

 

4. AI-Generated Content

  • The Services may include features that generate text, images, or other media using artificial intelligence (“AI Content”).
  • You are solely responsible for reviewing, editing, and ensuring AI Content complies with applicable advertising standards, intellectual property laws, and your brand guidelines.
  • We do not guarantee the accuracy, originality, or suitability of AI Content. You assume all liability for its use.

 

5. Compliance with Marketing & Advertising Regulations

  • You agree to comply with applicable marketing laws and industry standards, including but not limited to:
    • FTC guidelines for advertising and endorsements.
    • CAN-SPAM Act and GDPR/CCPA for email and personal data handling.
    • Platform-specific policies (e.g., Facebook, Instagram, Google Ads).
  • You may not use the Services for unsolicited bulk email (“spam”) or deceptive practices.

 

6. Subscription, Fees, and Payment

  • Paid features are billed on a subscription basis. Pricing is displayed at the time of purchase.
  • Subscriptions renew automatically unless canceled before the renewal date.
  • Fees are non-refundable except as required by law or stated otherwise.
  • You remain responsible for third-party platform fees (e.g., ad spend on Meta or Google Ads).

 

7. Data Ownership and Use

  • You retain ownership of all marketing content, campaign data, and customer information you upload (“Customer Data”).
  • By using the Services, you grant us a license to process and analyze Customer Data solely to provide and improve the Services.
  • We may aggregate and anonymize usage data to generate benchmarking reports and improve product features.

 

8. Service Availability and Support

  • We strive to maintain continuous availability of the Services, but we do not guarantee uninterrupted uptime.
  • We may modify or discontinue features with notice.
  • Support levels are described in your subscription plan.

 

9. Performance Metrics and Reporting

  • The Services may provide analytics and performance metrics (e.g., campaign reach, engagement, cost per click).
  • These metrics are estimates and may vary from those reported by third-party platforms.
  • You acknowledge that results depend on numerous factors outside our control, including your marketing strategies and external platform algorithms.

 

10. Intellectual Property

  • We retain all rights to the platform, technology, and software.
  • You may not reproduce, resell, or sublicense the Services.
  • Customer branding, logos, and uploaded assets remain your property.

 

11. Disclaimer of Warranties

THE SERVICES ARE PROVIDED “AS IS.” WE DISCLAIM ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT GUARANTEE SPECIFIC MARKETING RESULTS OR OUTCOMES.

 

12. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

  • WE ARE NOT LIABLE FOR INDIRECT, INCIDENTAL, OR CONSEQUENTIAL DAMAGES (INCLUDING LOST PROFITS OR LOST DATA).
  • OUR TOTAL LIABILITY IN ANY 12-MONTH PERIOD SHALL NOT EXCEED THE FEES PAID BY YOU TO US IN THAT PERIOD.

 

13. Indemnification

You agree to indemnify, defend, and hold harmless the Company from any claims or liabilities arising out of:

  • Your use of AI Content.
  • Your violation of advertising laws or platform rules.
  • Your breach of these Terms.

 

14. Termination

  • You may cancel your subscription at any time through your account dashboard.
  • We may suspend or terminate access if you violate these Terms, misuse the Services, or fail to pay fees.
  • Upon termination, your data may be retained or deleted as outlined in our Privacy Policy.

 

15. Governing Law

These Terms are governed by the laws of the State of Michigan. Any disputes shall be resolved in the courts of Oakland County.

 

16. Changes to Terms

We may revise these Terms from time to time. If changes are material, we will notify you via email or in-app notification. Continued use of the Services constitutes acceptance of the revised Terms.

 

17. Contact Information

ImpertoAI

hello@imperto.ai

(989) IMPERTO